Posts Tagged “marketing”

Seth Godin talks more about Tribes and how they work.

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This screams against all the ways that we talk about church.  It’s for everyone.  Of course your welcome.  We’re for everyone.

The thing is YOUR Church isn’t for everyone.  Is it?  We have denominations.  We have types.  We have styles.  He have different structures and rules.  Why do we pretend that OUR church is for everyone?

Perhaps we should start being honest and targeting the people in our niche?  And before you protest… is that a woman’s guild you have there?  A youth group?  A parent and toddler group?

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From BeyondRelevance.com

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